Summary
Burger Urge is an irreverent and fun yet ethical brand. We are looking for like-minded Franchise Partners who share our mission for taking burgers back & commitment towards the way burgers should be.
Royalties
7% of net
Marketing Fees
3% of net
Location Details
Existing site in Gladstone Centre Plaza
About the Opportunity
A rare opportunity to take the reins of a fully operational corporate store and make it your own.
Located in a high-traffic centre alongside major anchors like Kmart, Coles, Woolworths, and Big W, this site offers exceptional visibility and footfall — with the potential for strong local engagement and community connection.
Gladstone is a vibrant coastal city located 500km north of Brisbane and 100km south of Rockhampton, with direct access to Heron Island, Wilson Island, and Curtis Island — making it a hub for both industry and tourism.
With 8 state schools, 2 private colleges, and 2 university campuses, the region has a strong and stable population — perfect for a hands-on operator ready to grow a thriving local business.
Marketing support
Marketing contributions received from all Franchise Partners are used to fund national brand building and promotional campaigns. This covers brand marketing, local area marketing support, point of purchase materials, integrated marketing campaigns, public and media relations and new product innovation. Burger Urge provides its Franchise Partners the opportunity to apply their marketing contributions for Local Area Marketing initiatives such as sport club sponsorships, out of home advertisements and targeted digital offers.
Training provided
Prior to settlement, our Franchise Partners complete our 8 week Management Training Program.
A range of professionally developed systems and proceedures to ensure every Francchise Partner understands the operational, financial and marketing elements of running a Burger Urge business.
Skills
Previous food industry experience is not a necessity but we do require a commitment to devote
your full time focus and energy to your Burger Urge business.
Our operations team provide ongoing training and management support for managers and staff to consistently improve their knowledge in order to strengthen their operational skills.
Length of Agreement
5yrs + 5yrs (at the discretion of Burger Urge)
Year Business Established
2007
Year Franchising Commenced
2012
Site locations
30
History
From a hole-in-the-wall on Brunswick Street in Brisbane’s Fortitude Valley, Burger Urge has grown into one of Australia’s most popular and highly regarded burger brands.
Over the past 18 years, we’ve become a strong force in the food retail sector.
With 30 restaurants across QLD, NSW, VIC and NT, we’re always on the lookout for motivated people to join our expanding franchise network.
We welcome your interest and look forward to exploring this exciting opportunity with you in greater detail.
Awards
Burger Urge has won numerous national awards in the franchising and marketing space.
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